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Greater Cedar Valley Alliance & Chamber Names Cary Darrah CEO

WATERLOO, Iowa—The Greater Cedar Valley Alliance & Chamber’s (GCVAC) board of directors names Cary Darrah CEO after she led the organization as interim CEO the past seven months.

“Cary is a very well-liked, qualified and tenured economic development professional who has done an excellent job in re-energizing the nearly 15-year-old organization as the interim CEO,” said GCVAC Board Chairman Eric Johnson of Beecher Law Firm. “As we went through the research and goal-setting process, we received positive feedback from investors, community leaders and staff of Cary’s collaborative approach and visionary leadership. In a short timeframe, she has made changes to stabilize, strengthen and position the Alliance & Chamber to grow in the right direction. It became very apparent to the board that Cary is the right fit at the right time to lead GCVAC through the next phase and accomplish our 2020 vision and goals.”

The board of directors named Darrah interim director in February after the departure of Steve Dust, who was CEO since the Alliance was founded in 2004. According to Johnson, the board sought proposals from companies to conduct a national executive search for the CEO position. After seeing research results and Darrah’s accomplishments as interim CEO, the board unanimously decided it was not necessary to conduct a search.

“Cary was the best candidate for the job, and we’re very pleased to drop the interim from her CEO title,” said Johnson. “Not only is she qualified, she’s a bridge-building collaborator. Cary knows the Cedar Valley and has relationships with many of the players in local, state and national economic development and government. Considering diversity and inclusion are important factors in building the best workforce, it’s an added benefit to have a female CEO leading our economic and workforce development initiatives.”

Darrah is the first woman to head the Alliance or any of its predecessor organizations since Kristi Ray headed the Cedar Falls Chamber of Commerce from 1997 to 2002.

Darrah was named general manager of Techworks, an Alliance subsidiary, in 2007. She was then promoted to GCVAC executive vice president of community development in 2012 and TechWorks president in 2016. Prior to joining the Alliance & Chamber, Darrah was director of Cedar Falls Community Main Street from 1997 to 2007.

“I am honored to be named CEO of the Alliance & Chamber and ready to share our story of why the Cedar Valley is the best place to run a business, raise a family, live a fun and enriching life, and retire,” said Darrah. “I commend the board for pushing the pause button to conduct research before hitting the reset button to develop a new mission, vision and three-year plan. It was very important to be introspective, take the time to really listen to our chamber and alliance investors, and realign our focus to meet our investors’ and community’s greatest needs.”

For a concentrated focus on economic and talent development with limited resources, Darrah said the Alliance may need to revisit some of its programs and subsidiaries to determine which have been “properly incubated and ready to be spun off” into their own entities.

“Our staff is made up of a fantastic team of experts who are laser-focused on recruiting and retaining talent for area businesses and implementing the community and economic development initiatives that contribute the greatest value to the Cedar Valley’s economic health,” said Darrah. “You’ll see us out in the community celebrating our businesses at ribbon cuttings, working alongside government officials and community leaders as trusted partners on important issues, and being the loudest cheerleaders and strongest advocates for the Cedar Valley in Des Moines and Washington.”

Darrah will be the first to tell you she strongly believes in collaboration, building long-term relationships and trust, and that the best successes are credited to a meaningful mission and team efforts. She is particularly fond of the Alliance’s new mission to: “Elevate the economic vitality of our businesses and communities.”

“In order to elevate, positive changes need to be made to raise our community up to the next level,” said Darrah, “And, we need to breathe new life into our organization for the economic vitality of our businesses and communities. Our board and staff are all really engaged in this revisioning, cultural realignment and brand repositioning process. It’s such an exciting time to be the CEO of the Alliance & Chamber, and I look forward to working with all our partners to ultimately help create a shared vision for the Cedar Valley. We are ready to get to work to make the greater Cedar Valley even greater.”

About the Greater Cedar Valley Alliance & Chamber

The Greater Cedar Valley Alliance & Chamber is a private, not-for-profit corporation working to elevate the economic vitality of our businesses and communities through collaborative economic and community development. Learn more at www.cedarvalleyalliance.com

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TEAMING UP FOR 2018 ECONOMIC INCLUSION CONFERENCE

CEDAR FALLS, Iowa – The University of Northern Iowa, the Greater Cedar Valley Alliance & Chamber and several area agencies will present “Engage, Empower, Act: A Cedar Valley Conference on Economic Inclusion” from 7:30 a.m. to 1 p.m., Friday, October 12, 2018, at the Diamond Event Center in Cedar Falls.

“Engage, Empower, Act” will foster a day of crucial conversations on creating an inclusive community in the Cedar Valley. The conference will focus on best inclusion practices in business, community, and K-12 and higher education. Featured are a keynote speaker and several breakout sessions. For the past several years, the Greater Cedar Valley Alliance & Chamber has hosted an annual Economic Inclusion Summit. Last year, UNI hosted its first Engage, Empower, Act Diversity Conference. However, this year, the two organizations are partnering to host one conference focused on economic inclusion both in education and industry.

“Economic Inclusion includes everyone. That’s why we are leading a collaborative to host a Cedar Valley Conference on Economic Inclusion that welcomes attendees from education, business and the community. Everyone is welcome,” explains Jean Trainor, chair of the Alliance & Chamber’s Economic Inclusion Council.

“Last year, we saw people coming in with a thirst for more information about putting diversity and inclusion’s best practices into play within their organizations. It was so gratifying for all of us to be able to share knowledge and work on real-time workplace situations,” said Gwenne Berry of UNI’s 2017 conference. Berry is assistant to the president and chief diversity officer at UNI. “We are truly looking forward to bringing together our efforts with GCVA and serving our community in this crucially important area.”

The conference keynote is Dr. Nika White, author of “The Intentional Inclusionist,” a book inspired by philosophies of leadership and inclusion, containing principles to help individuals become more intentional in how diversity and inclusion is understood and practiced at the individual level.

 

Dr. White serves as the senior advisor to the Greenville, South Carolina, Chamber’s Diversity and Inclusion initiatives and is responsible for creating and collaboratively implementing an overarching diversity strategy for the Greenville Chamber as an extension of the executive team. Since taking on the position, Dr. White has helped the Greenville Chamber gain the recognition of the Organization of the Year from the Minority of Economic Development Institute, 2014 Excellence in Diversity Award Recipient presented by Greenville Society of Human Resources Management (GSHRM) and a national platform as a leader in the space of diversity inclusion recognized by the Association of Chamber of Commerce Executives. Dr. White is a graduate of the U.S. Chamber of Commerce Foundation’s Institute of Organization Management (IOM), is a certified trainer with National Coalition Building Institute (NCBI) and is a Certified Diversity Executive (CDE) through the Institute for Diversity Certification (IDC).

The conference is open to community leaders, human resources professionals, recruiters, educators and those interested in developing inclusion strategies for the Cedar Valley. This event will foster the exchange of new ideas and approaches for meaningful and impactful diversity and inclusion.

Companies sponsoring the conference include University of Iowa Community Credit Union as the Premier Sponsor; Diamond Event Center, Table 1912, and Veridian Credit Union as Platinum Sponsors; Cedar Valley Nonprofit Association, Courier Communications, Covenant Medical Center, CUNA Mutual and KWWL as Gold Sponsors; and the Cedar Falls Human Rights Commission, Community Bank & Trust, SHRM and Viking Pump as Inclusion Partners. Sponsorship opportunities are still available.

The following organizations are collaborating to plan the conference: the Cedar Falls Human Rights Commission, Greater Cedar Valley Alliance & Chamber, IowaWORKS of Waterloo, Infiniti Enterprises, Legacy Branding and Events, University of Northern Iowa, UNI Center for Violence Prevention and the Waterloo Commission on Human Rights.

Registration for the conference opens mid-August via the UNI Diversity Matters website at diversity.uni.edu/diversity-conference and is free to the public. Organizations and individuals that cannot attend are encouraged to download information from the conference tool kit, available October 10, 2018.  For more information, call 319-883-0219 or visit diversity.uni.edu/diversity-conference.

 

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In the Media: Ashley Furniture warehouse opens in Cedar Falls

“There’s a new neighbor in the Cedar Falls Industrial Park — a 153,000-square-foot neighbor.

Furniture Mart USA of Sioux Falls, S.D., has opened its new $7.2 million Ashley Furniture distribution center at 2615 Capital Way, between Bossard-IIP and the Target Distribution Center..

Stewart said city officials have been ‘very responsive’ with assistance through the start-up process, and the Greater Cedar Valley Alliance & Chamber has assisted in recruiting employees.”

Read the entire article here: Ashley Furniture warehouse opens in Cedar Falls, Pat Kinney, The Courier, January 17, 2018

In the Media: Dan Tindall, architect, historic preservationist, and owner of the Blackhawk Hotel, dies

Cary Darrah, President of TechWorks Campus and Vice President of Community Development, is quoted in this article about the passing of Dan Tindall, the man who purchased and renovated downtown Cedar Falls’ historic Blackhawk Hotel.

Man who renovated landmark Cedar Falls hotel dies, Pat Kinney, The Courier, December, 23, 2017

 

7 Habits Cedar Valley Two-Day Workshop Helps Businesses Achieve Results

Leadership Training Event is November 28-29 in Cedar Falls

WATERLOO, IOWA (October 27, 2017) – Principles and practices taught during the 7 Habits Cedar Valley two-day leadership workshop help businesses and organizations achieve and sustain superior results by increasing the effectiveness of individual employees.

7 Habits Cedar Valley will be held 8:00 a.m. to 4:30 pm. on November 28 and 29 at Cedar Falls Public Works, 2200 Technology Parkway, Cedar Falls. Lunch and snacks are provided both days.

Participants will gain hands-on experience, applying sound principles that yield higher productivity, improved communication, strengthened relationships, increased influence, and laser-like focus on critical priorities.

7 Habits Cedar Valley is sponsored by Leader Valley, a talent development initiative of the Greater Cedar Valley Alliance & Chamber. The workshop is based on Dr. Stephen Covey’s best-seller, “The 7 Habits of Highly Effective People.”

Cost is $375 for one Alliance & Chamber investor or $1,875 for a table of six. Non-investors pay $450 for one participants or $2,700 for a table of six.

Reservation deadline is November 15. Reserve your seat online at cedarvalleyalliance.com or by calling 319-232-1156.

Public invited to attend UNI presidential candidate forums

Public forums to be held November 29, 30 and December 1 at 2:30pm in the Old Central Ballroom of Maucker Union, on the University of Northern Iowa Campus.

Three candidates for the position of UNI president will visit campus during the week of November 28th. We encourage you to attend the public forums held on November 29, 30 and December 1 at 2:30pm in the Old Central Ballroom of Maucker Union. You may also have occasion to visit with the candidates in other meetings during the campus visits. The candidate’s vita and video from the forum will be available online. We ask that you provide to the search committee your input on the qualifications of each candidate by completing an online form. A fourth candidate was invited to be a finalist but withdrew.

The aim of the form is to collect meaningful quantitative and qualitative information from the campus community. It was developed by members of the search committee in consultation with Professor Mary Losch, Director of the UNI Center for Social and Behavioral Research.

On the day of each candidate’s public forum, faculty, staff and students will receive an email containing a link to a confidential electronic input form for that person. Please complete the forms as soon as possible and no later than 12 noon on Saturday, December 3. At that time, collection of electronic forms will be closed and the responses for each candidate will be summarized and provided to the search committee.

Community members and any UNI employees without university email access will be able to obtain a link by providing an email address either at the public forum or by requesting a link from CSBR@uni.edu. No names or identifying information will be collected on the forms.

Katie Mulholland
UNI Presidential Search Committee Co-Chair

Daniel Power
UNI Presidential Search Committee Co-Chair

 

Wubbena Business & Professional Women Woman of the Year

The Alliance & Chamber congratulates Bette Wubbena for being named the Cedar Valley Woman of the Year by the Cedar Falls chapter of Business & Professional Women.

This year’s Cedar Valley Woman of the Year was awarded to Bette Wubenna at the 11th Annual Salute To Women event held on Tuesday, October 18th at the Park Place Event Center and hosted by The Business and Professional Women’s Club of Cedar Falls, Iowa.

Bette grew up in Allison, Iowa and graduated from Allison-Bristow High School.  She has been employed with the Greater Cedar Valley Alliance & Chamber for over 26 years and currently serves as the Events Director. Bette has also been involved with numerous volunteer activities including the My Waterloo Days Parade Committee, the Waterloo School Foundation Trick or Trot Committee, the Waterloo Schools Foundation Breakfast Committee, the Family YWCO Capital Campaign Steering Committee, the Allen Foundation Development Committee, the Unity Point/Allen Capital Campaign Steering Committee and the American Heart Association Go Red Luncheon Committee.  Bette is also a member of the Waterloo Downtown Rotary Club.

Each year, nominations from all over the Cedar Valley are submitted to the BPW of Cedar Falls women’s club to be voted on.  Past winners of the prestigious Cedar Valley Woman of the Year award include Jean Trainor (2006), Heather Predergast (2007), Kathy Lee (2008), Maureen Collins-Williams (2009), Doris Kelley (2010), Jan Anderson (2011), Velda Philips (2012), Susan Whitson (2013), Kim Manning (2014), and Joyce Coil (2015). The BPW of Cedar Falls holds the annual Salute to Women event to honor professional women in the Cedar Valley as well as to raise scholarship funds for non-traditional students.

Cedar Valley Honored at Iowa Tourism Conference

The following was submitted by our Affiliate agencies, the Waterloo Convention and Visitors Bureau and Cedar Falls Tourism. These organizations in collaboration as Cedar Valley Tourism, and with the Alliance & Chamber to promote and maintain high-quality amenities that benefit visitors and residents alike.

Representatives from the Grout Museum District and Cedar Falls Community Main Street were honored at the Iowa Tourism Conference, held in Davenport.

Downtown Cedar Falls was honored as the state’s Outstanding Retail Experience and the Grout Museum’s Iowa Veterans Museum was honored as Iowa’s Outstanding Attraction and for Outstanding Marketing Collaboration.

Distinct features leading to the Main Street award include friendly store owners serving up memorable experiences from 30+ unique shops and boutiques and 20+ bars, cafes and restaurants. The charm of the area, endless events and creative strategies employed the Community Main Street to position the district as a great get away destination were also noted.

The Grout Museum District’s 365 & Counting: Iowans in the Vietnam War exhibit enabled the Grout to capture the Attraction of the Year Award for the second time in five years. The Outstanding Marketing Collaboration was awarded for the partnership that was developed between the Grout and the Waterloo Cedar Falls Courier for their Vietnam Veteran’s Profile features. The Grout provided content to reporters from the Voices of Iowa interview collection and the Courier featured 50 area Vietnam veterans, one each day, during the fall of 2015,  within the duration of the 365 & Counting: Iowans in the Vietnam War exhibit. The features helped shine a light on the stories of the men and women who proudly served our county during one of the most controversial wars in history and also helped spread awareness about a powerful exhibit that educated the public and helped heal those who lived through it 50 years ago.

Tourism is an $8 billion industry in Iowa, employing 67,400 people statewide and generating more than $466.7 million in state taxes.  In Black Hawk County alone, visitors spent $351.7 million dollars.

 

cvtourism

Keith Rahe, Travel Federation of Iowa; Carol Lilly,  and Jessica Palmer, Cedar Falls Main Street; Kim Manning, Cedar Falls Tourism and Visitors Bureau; Shawna Lode, Iowa Tourism Office.

Cedar Valley receives Healthy Hometown Founder award

Mayor Jon Crews and Sue Beach receive award on behalf of Cedar Valley Blue Zones

Mayor Jon Crews and Sue Beach receive award on behalf of Cedar Valley Blue Zones. Pictured with Gov. Terry Branstad and Ltn. Gov. Kim Reynolds

Healthiest State Initiative recognize communities’ efforts to improve health and well-being

DES MOINES, IA (Nov. 2, 2016) — The cities of Cedar Falls and Waterloo were presented a Healthy HometownSM POWERED BY Wellmark award at the Iowa Healthiest State Initiative Bringing it Home conference on Nov.1, 2016. The award recognizes the Cedar Valley for their dedication and accomplishments toward meaningful health improvement initiatives in their community.

“The Healthy Hometown Founder award celebrates the achievements made in the Cedar Valley,” said Jami Haberl, Iowa Healthiest State Initiative executive director. “Cedar Falls and Waterloo have been a model for other Iowa communities and is an encouraging example of what can be done when the citizens of a community join together to truly transform their environment.”

Some noteworthy achievements in Cedar Falls include:

  • Integrating brain breaks in the schools as well as removing pop machines and unhealthy food fundraisers.
  • Building a new pedestrian bridge that connected residential areas with retailers, schools and workplaces.
  • Achieving a 20 percent increase in volunteering among employees at John Deere PEC.
  • Passing land protection policies that pave the way for healthy eating via farmers’ markets and community gardens.

Some noteworthy accomplishments in Waterloo include:

  • Logging 3,428 miles by Orange Elementary students during their first year of promoting physical activity through classroom movement and recess.
  • Losing a combined 1,661 pounds in one year resulting in 56 employees moving from pre-diabetic to normal range at Bertch Cabinet Manufacturing.
  • Constructing a multi-million dollar Highway 63 corridor project’s first phase featuring an impressive two-mile stretch with wide sidewalks, landscaping trees, brick pavers, lighting and benches.
  • Creating 10 gardens thought out the city, four of which are school gardens.

Healthy Hometown program available for all Iowa communities

The Healthy Hometown program is available to all Iowa communities ready to take steps to make the healthy choice the easy choice and improve the overall well-being of their communities.

“One of the best parts of the Healthy Hometown program is the ability for Iowa communities to make improvements that are important to them,” said Laura Jackson, Iowa Healthiest State Initiative board president. “The program offers various levels of support — including assistance from experts if they choose — and guides them to existing resources so they can make their hometown an even better place to live.”

There are three ways communities or organizations can get started. The first is an online self-assessment tool for communities to review where they are at today and how they can connect with existing resources to make enhancements. In 2017, two additional options will be available to help communities put a plan in place for either a specific project or a complete community transformation.

More information about the Healthy Hometown program, including the assessment and resources, is available at: www.iowahealthieststate.com.

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